For around 15 years now, retailers everywhere have been relying on discounts to help drive sales while encouraging shoppers to browse and make a purchase. And while providing customers with deals can be a reliable strategy, there is always a risk of damaging your reputation as a retailer if this strategy is overused. So here are five sure-fire ways retailers can add value to their customer's shopping experience while generating sales and providing services/products that shoppers cannot get anywhere.
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